Position Responsibilities
This role will be responsible to assist with visual merchandising strategy and execution across multiple markets.
The Visual Merchandiser & Product Trainer is responsible for elevating the in-store and on-shelf experience for our packaged coffee and lifestyle products. This role oversees merchandising standards, product storytelling, display execution, and retail visibility across all outlets, while also training store teams on product knowledge, selling points, and customer engagement.
They ensure every product looks its best, is understood by staff, and ultimately drives sales through impactful presentation and confident sales associates.
Visual Merchandising Strategy & Execution
Develop and implement merchandising guidelines that bring our packaged coffee and lifestyle products to life. Ensure displays are visually consistent, brand-aligned, seasonally relevant, and optimized for conversion across all stores and retail partners.
In-Store Audits & Display Optimization
Conduct regular store visits to assess execution, identify gaps, and deliver solutions that improve product visibility and customer flow. Work closely with store leaders to maintain display quality and address real-time challenges.
Product Training & Knowledge Development
Equip staff with strong product knowledge, from coffee origins and flavour notes to material details of lifestyle merchandise. Deliver engaging training sessions that improve confidence, upselling skills, and consistency in customer interactions.
Launch & Campaign Support
Support the rollout of new packaged products, seasonal collections, and promotional campaigns by designing display guides, training materials, and execution checklists. Ensure stores are launch-ready and aligned with brand standards.
Cross-Functional Collaboration & Reporting
Work with Brand, Retail Operations, and Supply Chain teams to align on inventory needs, VM requirements, and product storytelling. Provide data-backed insights and reports to improve future visual strategies and training effectiveness.