1. Analyse Market Trends:
- Conduct thorough market research to identify customer needs, preferences, and emerging trends.
informed about industry developments and competitors' product offerings.
- Utilise data and insights to make informed decisions about product development strategies.
2. Product Strategy and Planning:
- Develop short-term, mid-term, and long-term product strategies aligned with the company's goals and
- Collaborate with cross-functional teams to define product roadmaps, timelines, and resource
- Identify opportunities for new products or improvements to existing offerings based on market analysis
and customer feedback.
3. Project Management and Execution:
- Lead and manage the product development process from concept to launch, ensuring products are
delivered on time and within budget.
- Coordinate with internal teams, including R&D, design, manufacturing, and marketing, to ensure smooth
execution of product initiatives.
- Establish and monitor key performance indicators (KPIs) to measure product success and make data-driven decisions.
4. BOM Analysis and Cost Management:
- Analyse the Bill of Materials (BOM) to optimise pricing and profitability without compromising product
- Identify cost-saving opportunities and negotiate with suppliers to ensure competitive pricing.
- Collaborate with the finance team to establish and manage product pricing strategies.
5. Customer-Centric Approach:
- Continuously gather and analyse customer feedback and satisfaction metrics. Translate customer insights
into actionable product improvements or new product concepts.
- Ensure that all products meet or exceed customer expectations and align with our brand promise.
6. Team Leadership and Development:
- Lead, mentor, and inspire a team of product managers, designers, and developers.
- Foster a collaborative and innovative team culture that encourages creativity, accountability, and
- Provide guidance and support to the team, ensuring their professional growth and development.
7. Data-Driven Decision Making:
- Utilise market data, customer insights, and performance metrics to make informed decisions throughout
the product development lifecycle.
- Leverage analytics tools and reporting systems to track product performance, identify areas for
improvement, and drive strategic decision making.
- Collaborate with the data analysis team to develop and implement data-driven approaches for productinnovation, pricing and optimization.
- Bachelor’s degree in Business Administration, Marketing, Finance, Economics or a related field (Master's
- Proven experience in a senior product management and or senior management consulting
- Strong analytical skills with the ability to interpret market data and make data-driven decisions.
- Demonstrated success in developing and implementing product strategies that drive growth and
- Excellent project management skills, with a track record of delivering products on time and within budget.
- Ability to lead and motivate cross-functional teams in a fast-paced, dynamic environment.
- Understanding of the China market and able to read Chinese materials is a plus
- Exceptional communication and interpersonal skills.
- Strategic thinker with a customer-centric mindset.
- Up-to-date knowledge of industry trends and emerging technologies.