Position Responsibilities
Develop and implement long-term IP strategies that align with brand and business objectives.
Leverage the brand's intellectual property portfolio to support business growth and creative innovation.
Partner with senior leadership, legal, and business units to advise on IP-related matters for brand expansion and licensing.
Oversee the development of IP frameworks for new store concepts, product lines, and characters.
Manage the registration, monitoring, and enforcement of trademarks, copyrights, and other brand assets.
Stay abreast of IP laws, trends, and enforcement strategies in local and international markets.
Collaborate with legal counsel to manage IP disputes, infringements, and licensing agreements.
Work cross-functionally with marketing, studio, and product teams to ensure proper use of IP across all channels.
Educate internal stakeholders on IP guidelines and brand protection best practices.
Maintain an up-to-date database of IP assets and monitor global markets for potential IP risks.
Identify opportunities for IP-driven brand extensions, partnerships, and commercialization.
Collaborate on co-branding, licensing, and partnership agreements to maximize the commercial potential of brand assets while maintaining brand integrity.