As a Content Lead, you will be responsible for developing and creating content that
engages and informs our target audience. You will collaborate with cross-functional
teams to strategize and implement content marketing initiatives that align with our brand
and business goals.
- Provide leadership and effective management for a team of copywriters and designers, cultivating collaboration and growth within the team
- Develop and guide content direction with the team, ensuring alignment with campaign objectives and brand's identity.
- Monitor team performance, utilizing data-driven insights to refine strategies and achieve optimal outcomes.
- Optimise return on investment (ROI) by effectively managing marketing campaign budget.
- Spearhead entire content creation process, from conceptualization to publication across company's social media platforms.