Closing Date : 30/03/2026

Assistant Lead, Campaign & Content  

Position Responsibilities

Campaign Execution & Process Management
  • Owns end-to-end execution of assigned marketing campaigns and content projects.
  • Ensures timely and high-quality delivery of content across all touchpoints (paid & owned media).
  • Coordinates with key internal and external stakeholders to ensure alignment and smooth execution.
  • Tracks campaign performance and provides insights for optimization and continuous improvement.
People Management
  • Provides structured guidance to junior team members (Executives & Senior Executives) on how to execute tasks effectively.
  • Leads execution timelines, ensuring accountability and clarity within the team.
  • Coaches team members on best practices in campaign implementation and content creation.

Qualification & Experience

  • Bachelor’s Degree in Marketing, Communications, Graphic Design, or a related field.
  • 3 to 5 years of experience in campaign management, content creation or digital marketing.
  • Prior experience in retail, F&B, startups, or creative agencies is preferred.
  • Strong understanding of marketing channels, campaign mechanics, and execution processes.
  • Strong analytical skills with the ability to interpret campaign performance data.
  • Excellent communication, stakeholder management, and time-management skills.
  • Ability to guide and mentor junior team members in campaign execution.
  • Execution-driven, proactive, and detail-oriented.
  • High adaptability, resilience, and agility to perform in fast-paced, dynamic environments.
  • Solution-driven mindset with strong problem-solving skills.
  • Team player who can lead execution timelines and ensure accountability.
a Necessity, not a Luxury

  Employment Type:  Permanent (Full Time)

  Min. Education:  Bachelor's Degree

  Spoken Language:  Malay, English

  Written Language:  Malay, English