Position Responsiblites
Overview
As a Senior Designer, you'll be responsible for crafting ZUS Coffee Malaysia (ZCM) brand and sub-brand identities that resonate with each product’s positioning and target audience.
Description
- Brand Identity Development: Conceptualise and design brand identities, including brand logos, color palettes, typography, and guidelines.
Packaging Design: Create visually appealing packaging designs that reflect and align the brand's positioning.
Product Labeling: Design informative and eye-catching product labels that effectively communicate key messaging.
Brand Guidelines: Ensure consistent brand identity application across all touchpoints by creating comprehensive brand guidelines.
Preparing Final Artwork (FA): Prepare final artwork files in print-ready formats, ensuring accurate color profiles, resolution, and file types for printing.